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Internet Marketing Survey: What Works - SEO, AdWords, Social Media
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What works? For marketers in today's tough environment, "What works?" is the ultimate question. Media choices abound - print, trade shows, search engine optimization, pay-per-click advertising programs like Google AdWords, social media venues like Facebook, Twitter, or LinkedIn, even email marketing. Here are our survey results.
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By Jason McDonald
Senior SEO Instructor - JM Internet Group.
Posted: January 24, 2011
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Contents:
What Works? Executive Summary
What works? For marketers in today's tough environment, "What works?" is the ultimate question. Media choices abound - print, trade shows, search engine optimization, pay-per-click advertising programs like Google AdWords, social media venues like Facebook, Twitter, or LinkedIn, even email marketing. And among this blizzard of media choices, small business owners and marketing managers must ponder the important marketing question: what works? What media efforts are the best at generating sales leads? At building great brands? At creating the positive buzz about a company or its products / services that ultimately helps sales succeed?
As a leading provider of Internet-based training in search engine optimization (SEO), pay-per-click advertising, and social media marketing, we at the JM Internet Group wanted to find out. So we solicited the 14,000 plus subscribers to our free webinars, and received 443 detailed responses from small business owners and marketers
Here are our survey results in PDF download.
Get the Survey
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Toolbooks: SEO and Social Media
If you participated in the survey, you should have already received the download passwords for the SEO Toolbook and Social Media Tools Toolbook, updated for 2011. These two free toolbooks list hundreds of free tools to help you with SEO and Social Media Marketing.
Paid participants in our webinars also receive complimentary copies.
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