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How much access to the website / HTML do I need to succeed in SEO?
Question: -
Q: how do these tools work the same for template and html sites or do template have a disadvantage
Q: I have a website created by a company. I do not have an access to an admin page to make any changes on the site. Can I still do SEO myself? Do I need to request any information from my webmaster?
Answer: -
The proof of the pudding, as they say, is in the eating. To succeed at SEO you must have control over your Website's HTML. In some companies, this just means that you might supervise the webmaster or web team, and you just need to clarify and make sure that your SEO-related Page Tag suggestions actually get implemented. In others, you might use a CMS system like Drupal; here, again, you need to make sure that suggestions like using the TITLE tag properly actually "flow through" to the website. Similarly, if you use templates or web GUI software like Go Daddy's 'Website Tonight,' you just need to make sure that the changes needed are made, and that they actually flow thru to the website.
The process is:
- Understand what changes are necessary - basically weaving your keywords strategically into the appropriate page tags.
- Making those changes in your HTML, CMS, or other system (templates)
- Uploading those pages to your website.
- Double-checking that the changes actually happened by using View Source and checking that the HTML is correct.
Google doesn't care about process. It does not care how you create the HTML of your website. It cares about outcome; which you can easily see by doing View Source, to see the website as Google sees it.
Hope this helps!
- Jason McDonald - info@jm-seo.org
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