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Website Structure: Best Website Organization for SEO & Google Webmaster Tools

Many web designers are either graph designers or computer programmers, and unfortunately, neither group pays enough attention to creating a search engine friendly website structure. What is a good domain? How should you set up your directories? What is the best way to name files and folders? What is a sitemap, robots.txt, and the sitemap.xml standard? This marketing webinar overviews the best website structure for ranking high on Google.

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Webinar Dates:	Buy Now:
Feb 22, 2012 - 9:30 am Pacific - $100
Apr 23, 2012 - 9:30 am Pacific - $100

Course Outline: Website Structure

• Themes. Building a keyword-centric website in terms of your website organization and themes. Naming conventions. Employing your keywords throughout your site in strategic ways. Website structure as the difference in highly competitive keywords.

• Structure. What sort of organization does Google prefer? How does Google view directories? Ways to leverage this knowledge to communicate to Google your priority keyword families.

• Google Webmaster Tools. Google Webmaster Tools is an amazing, free, suite of webmaster tools from Google. Learn how to set up, manage, and exploit the free opportunities presented by Google Webmaster Tools!

• Sitemaps. Creating an XML sitemap. Using Google webmaster tools to its fullest advantage. Making your sitemaps in HTML and XML, and encouraging Google to rapidly spider your website.

• Landing Pages. What is a good landing page? What is the structure and organization of a landing page vs. a target keyword? Thinking in threes: confirm, engage, action.

• Questions and Answers. Questions from class participants, and answers from Dr. Jason McDonald on search engine optimization and keywords.

About the JM Internet Group:
The JM Internet Group provides SEO / AdWords / Social Media training courses and classes in an easy, fun, and informative online learning environment, but many of our students reside in New York, Los Angeles, Chicago, Houston, Phoenix and Philadelphia to name just a few of the major cities where you can learn search engine optimization, Google AdWords, and or Social Media Marketing from the convenience of your own computer! Questions? Call us at +1-888-993-1122 x 0.