Job Search, Job Hunting, or the Jobs Can Come to You?

What with my latest book out, the Job Search and Career-building Workbook 2016, the whole topic of job search is (of course) very much on my mind. Like any book, when you are in the throes of writing it, you have to shut out the world. Any good writer can’t write when he’s reading the New York Times, surfing the Internet, reading blogs, or wasting time on Facebook or Instagram. It’s a bit like giving birth to a baby (or perhaps the closest thing a man came come to that great creative act); while in the throes of it, you’re pretty preoccupied!

Job Search: Can the Jobs Come to You?

Well, now that the job search book is out, it’s time to take stock a bit of the concepts and to blog about them. So, let’s discuss this idea of job search vs. job hunting vs. the jobs coming to you. The book focuses on SEO and social media marketing as two prongs of Internet job search and online personal branding, and I make a big deal out of the “search path” (when someone is pro-actively searching for a candidate as for example on LinkedIn,, or vs. the “share path” (when a hiring manager might ask her colleagues on LinkedIn for suggestions, or even be reading a timely blog, and realize that the author it actually in the market for a job himself). Sharing is not the same as browsing or searching!Job Search, Job Hunting, or the Jobs Can Come to You?

In terms of Internet-enabled job search, we might distinguish, therefore, among –

  1. Job Search. When you as the job-seeker are pro-actively searching for a job, via activities such as reading want ads online, or reaching out to friends, family, and colleagues to find out if they know of any openings. In this scenario, you are the “seeker” and the hiring manager is the “sought.”
  2. Job Hunting. Pretty much the same thing as above, but perhaps has a bit more of an on-going flavor to it. You could put under this rubric things like attending job faires, blogging on your own personal blog, scanning websites and job boards, going to interviews. It’s the adage of “looking for a job” is a “fulltime job.” So job hunting would contain job search within it, but be a bit broader.
  3. Having the Jobs Come to You. Would were it so. It is, and can be – especially in “in demand” job areas such as computer science or biology or perhaps investment banking (when the financial sector is hot). This is when the “hiring manager” or “recruiter” is searching for you, and your “job” (pardon the pun) is to make your personal website or blog, your LinkedIn profile, or your portfolio on SlideShare so compelling that it’s not only “found” by the hiring manager but gets him so excited, he calls you up for an interview right away.

The job – as it were – of job seeking / job hunting is to move as far as possible to #3. Get the hiring managers to salivate over the possibility of hiring you. Easier said than done, I know, but your “job” is to move the spectrum as far as possible towards #3. Get the jobs to come to you.

Job Search, Job Hunting, or the Jobs Can Come to You?
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Jason McDonald

About Jason McDonald

Jason McDonald is a top-rated San Francisco SEO Consultant. His consulting services include search engine optimization consulting, social media marketing consulting, and Google AdWords consulting. Jason's motto as a consultant is that he doesn't do SEO 'for you' but rather he does SEO 'with you.' That goes as well for his social media marketing consultant activities and Google AdWords consultant services. Besides serving clients in the San Francisco Bay Area, Jason consults with clients in Silicon Valley (San Jose), Oakland and other cities throughout the Bay Area. Beyond the Bay Area, Jason is available as an SEO consultant, Social Media Consultant, and as an expert witness in litigation involving social media marketing, search engine optimization and pay-per-click advertising.