Social Media Marketing Workbook, 2017 – Registered Copy

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Thank you for registering your copy of the Social Media ! Use this page to download a PDF copy of the book, plus browse Jason’s top picks in each category for tools and learning resources. Updated: June 7, 2017


NOTE: – this is the OLD 2017 edition. We recommend you UPGRADE – to the new, 2018 Social Media Marketing Workbook.


Available for Instant Download

Social Media Worksheets

Jason-as-therapist to help you figure out your SMM (Social Media Marketing) strategy

  • Big Picture Marketing Worksheet – PDF | WORD
  • Marketing Goals Worksheet – PDF | WORD
  • Keyword Worksheet – Excel
  • Content Marketing Worksheet – PDF | WORD
  • Social Media Marketing Plan (Big Picture) – PDF | WORD
  • Facebook Research Worksheet – PDF | WORD
  • Facebook Set Up Worksheet – PDF | WORD
  • Facebook Posting Worksheet – PDF | WORD
  • Facebook Marketing Plan Worksheet – PDF | WORD
  • Instagram Research Worksheet – PDF | WORD
  • Instagram Posting Worksheet – PDF | WORD
  • Instagram Marketing Plan Worksheet – PDF | WORD
  • LinkedIn Research Worksheet – PDF | WORD
  • LinkedIn Profile Worksheet – PDF | WORD
  • LinkedIn Posting Worksheet – PDF | WORD
  • LinkedIn Schmoozing Worksheet – PDF | WORD
  • LinkedIn Marketing Plan Worksheet – PDF | WORD
  • Twitter Research Worksheet – PDF | WORD
  • Twitter Tweeting Strategy Worksheet – PDF | WORD
  • Twitter Marketing Plan Worksheet – PDF | WORD
  • YouTube Research Worksheet – PDF | WORD
  • YouTube Set Up Worksheet – PDF | WORD
  • YouTube Marketing Plan Worksheet – PDF | WORD
  • Pinterest Research Worksheet – PDF | WORD
  • Pinterest Set Up Worksheet – PDF | WORD
  • Pinterest Marketing Plan Worksheet – PDF | WORD
  • Yelp Local Research Worksheet – PDF | WORD
  • Yelp Local Reviews Worksheet – PDF | WORD
  • Yelp Local Marketing Plan Worksheet – PDF | WORD

Quizzes – (beta) – new for the 2018 Edition!

  • Party On: Social Media Marketing – test your knowledge of “conceptual frameworks” and social media marketing.
  • Content Marketing – quiz yourself about food, entertainment, and the fun fuel for your social media efforts.
  • Facebook – test yourself against Zuck – how well do you know how to market on Facebook?
  • LinkedIn – the ‘serious’ social media network. Query yourself about the secrets of schmoozing.
  • Twitter – to tweet or not to tweet? Test your knowledge of @ signs and # hashtags.
  • Instagram – if a picture is worth a 1000 words, is Instagram worth 1000 points as a quiz?
  • YouTube – if a picture is worth a thousand words, a video is worth ten thousand. Test your YouTube savvy!
  • Pinterest – check to see if you can Pin it to Win it!
  • Yelp, Google My Business & Reviews – test your knowledge of the “Review Revolution.”