Author Archives: Jason McDonald

About Jason McDonald

Jason McDonald is a top-rated San Francisco SEO Consultant. His consulting services include search engine optimization consulting, social media marketing consulting, and Google AdWords consulting. Jason's motto as a consultant is that he doesn't do SEO 'for you' but rather he does SEO 'with you.' That goes as well for his social media marketing consultant activities and Google AdWords consultant services. Besides serving clients in the San Francisco Bay Area, Jason consults with clients in Silicon Valley (San Jose), Oakland and other cities throughout the Bay Area. Beyond the Bay Area, Jason is available as an SEO consultant, Social Media Consultant, and as an expert witness in litigation involving social media marketing, search engine optimization and pay-per-click advertising.

JM Internet Group Announces Revised of Best Books on SEO (Search Engine Optimization) for 2021

San Jose, California – February 23, 2021. The JM Internet Group, a leader in books and online learning on Google Ads (AdWords), Social Media Marketing, and SEO (Search Engine Optimization), is proud to announce its 2021 update to its list of the best books on SEO (Search Engine Optimization) for 2021. The company produces much-read lists of the best books on digital marketing, and as online marketing grows, so does the demand for curated lists of the best books on the topic. Continue reading

Facebook for Authors: What You Can Do in 15 Minutes a Day

Fifteen minutes doesn’t seem like a long time; unless you’re in math class in Junior High, or gym class, or whatever class you couldn’t stand. Or perhaps if you’re Dad or Mom was lecturing you in the car. Then fifteen minutes didn’t seem like a short time at all. Well, now you’re an “adult” or at least you’re supposed to pretend you’re an adult. And you’re an author. Or at least an aspiring author. What can you do in fifteen minutes a day? Continue reading

Using Google Search Tools to Find Fresh Content

Google is the world’s largest search engine, but – I would argue – the folks at Google are kinda sort lazy. Many times, you do a search and the results really are not that great, especially things that are time-sensitive. Because Google likes links, it will often show you ANCIENT content that has a lot of links rather than more relevant FRESH content. Continue reading

Using the Bing (Microsoft) Ad Location Tool to Check Microsoft / Bing Local SEO

Bing (https://www.bing.com/) sucks; OK, I said it. It is allegedly the #2 Search Engine on the Internet (though I would argue that Amazon and YouTube are far more important “search engines.”) But still, some people use Bing – like Grandma, Grandpa, people who don’t like Google, and two people on some distant desert island who have bad WiFi. Continue reading

Keyword Stuffing: What is Keyword Stuffing?

People often ask, ‘What is keyword stuffing?’ It’s one of the no-no’s of SEO, that’s to be sure. However, don’t believe everything you read on the Blogosphere as blog post after blog post will tell you to “write for humans” and not to “stuff keywords.” The truth is somewhere in between – write keyword-heavy content but also write in good grammar and natural prose. Let’s investigate. Continue reading

TikTok Marketing: Marketing a Business on TikTok (Plus Advertising)

TikTok is the new new thing on social media. And, accordingly, it’s the new, new thing when it comes to social media marketing and social media advertising. TikTok is young. TikTok is fresh. TikTok is huge (800 million monthly active users, and a daily view time of 52 minutes). Other social media marketers have created great content on “marketing guides to TikTok” (See resources below), so I’m not going to go into all of the basics. Rather, I want to highlight some of the purely marketing opportunities on TikTok. Continue reading