Category Archives: Blog

SEO Audit and To-do List: What to do First, Second, Third

SEO is complex. The parts work together: On Page and Off Page, at the highest level; title tags and social media mentions at the micro level. It can be daunting to confront an SEO audit and then make a plan of attack for your search engine optimization project. Here are some quick thoughts about how to conduct an SEO audit and what to do first, second, third, etc. Continue reading

JM Internet Group Announces New 2020 Social Media Marketing Tutorial on YouTube

San Jose, California – September 30, 2019. The JM Internet Group, a leader in books and online learning on Google Ads (AdWords), Social Media Marketing, and SEO (Search Engine Optimization), is proud to announce a preview version of its 2020 Social Media Marketing tutorial on YouTube. Timed to coincide with the fall 2019 update to the popular Social Media Marketing Workbook, the video is an overview to how social media marketing works with pointers to zero cost tools available on the Internet. Continue reading

JM Internet Group Announces New Lists of Best Books on Marketing, Social Media Marketing, and Google Ads

San Jose, California – September 3, 2019. The JM Internet Group, a leader in books and online learning on Google Ads (AdWords), Social Media Marketing, and SEO (Search Engine Optimization), is proud to announce its fall updates to its book lists. The company produces much-read lists of the best books on marketing, social media marketing, SEO, and even Google Ads. Continue reading

JM Internet Group Announces Social Media Marketing Book Update for Fall 2019

San Jose, California – August 29, 2019. The JM Internet Group, a leader in books and online learning on Google Ads (AdWords), Social Media Marketing, and SEO (Search Engine Optimization), is proud to announce its fall, 2019, update to its ever-popular book on social media marketing, The Social Media Marketing Workbook 2019. The book has become the standard reference for marketers who want to understand the new digital marketing. Continue reading

Social Media Marketing Tutorial 2020: Quick Tips, Tools, and To-Dos Step-by-Step

Social media marketing is a key component of your digital marketing strategy, and indeed of your entire marketing plan. But what is social media marketing? How do you do it successfully? As part of the release of our free and updated, Marketing Almanac, here’s a quick step-by-step tutorial to better marketing via Social Media, with basics for newbies and some fantastic tools for experts. Continue reading

Nike’s Betsy Ross Flag Controversy: Marketing Genius or Marketing Madness a la Colin Kaepernick

Nike has done it again, or rather, “oops, they’ve done it again,” to be all Brittany Spears on Nike. Nike waded into controversy by releasing its Air Max 1 USA sneakers with the so-called “Betsy Ross” flag with thirteen stars in a circle. Let’s leave aside the politics of whether the flag is or is not “racist,” and instead look at what the controversy teaches us about marketing in general and Nike marketing in particular. Continue reading