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Reviews Go Bye Bye –
Bye, bye reviews as Google cracks down on review stars on Google search results. Review stars show up in search results for categories like recipes. Continue reading
Google, or more precisely Google My Business, has a new short URL feature. Here’s how you can create a short URL for your Google My Business Listing. Continue reading
I’m back from beautiful Santa Monica, California, where there was the one-day intensive “Local U” Advanced. I like to fancy myself as “Advanced,” though so often I find it’s the basics that matter, especially (but not only) with Local SEO. Here are some random musings about what I learned at LocalU (in no particular order). Continue reading
For any local business, there’s the problem of what I call the ‘customer from hell.’ This is the person, the unhappy camper, who hates your business so much, they trash you on Yelp, they write a nasty review on Google, or perhaps they create a YouTube video of how much they hate you and how you’re the worst thing to hit planet earth since ‘unsliced’ bread. Continue reading
We’ll assume you’ve done the basics necessary for local SEO. By basics, I would suggest – Continue reading
Well, I’m just back from MOZCON local, which I have to say was the “best local SEO conference ever.” Continue reading
Getting reviews from real customers should be one of your top priorities for local SEO! The review count on Google and/or on Yelp has a HUGE impact on whether your business will rank near the top of the Google snack pack, on Yelp, and on Bing.
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Among the factors that influence your rank on local searches on Google is your citations, especially your NAP (Name / Address / Phone Number).
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Reviews are incredibly important for success both in terms of SEO (Search Engine Optimization) and Social Media Marketing? Why? Well, here’s why: Continue reading
Local search is more important than ever. So is local SEO. People go to Google type in keywords like ‘plumber,’ ‘probate attorney,’ or ‘wedding shops,’ and the question is whether your business shows high on the search screen, in the top results on Google’s local listings – called the ‘snack pack.’ Continue reading
