I will be teaching his online courses in SEO and Social Media Marketing this fall via Stanford Continuing Studies. Each class is five weeks long has a weekly live “Zoom” video session plus recorded sessions, discussions, quizzes, and a class project. They’re great opportunities for you to hone your digital marketing for the fall, and you can take just one or both sequentially. Here’s how Zoom works –
- Each week I host a 1 1/2 hour live Zoom video class. Class participants can show up live via Zoom video. The first hour is a presentation on a topic with pauses for live Q&A, and then the last half hour is a video Q&A with participants. It’s very much like being in a “real” classroom.
- I also have non-scheduled live sessions on demand, usually focused on more technical topics. Those are announced each week “on the fly” if we are going to have one.
- If you can’t attend live, don’t worry. ALL Zoom videos are recorded. You can then watch in video, and ask questions via Stanford Canvas or email to me.
- I also have “office hours” for participants, which are live one-on-one sessions via Zoom video.
So, in summary, it’s a “blended” course with both live Video and prerecorded video. I work really, really hard to be accessible to the student participants in the course, so you have a “goto” person for your questions as you work thru SEO and/or SMM
SEO: Online Course in Search Engine Optimization
Five weeks, beginning September 23, 2019. Click here for more information or to enroll.
Schedule of Live Sessions
All times are PACIFIC TIME, so +1 for Mountain, +2 for Central, and +3 for Eastern Time Zones
The first HOUR is lecture w Q&A; that last 1/2 hour is just Q&A.
Class Meeting Schedule – Mark Your Calendar! Week 1 – Keywords: Monday, 9/23 at 5 pm Pacific Week 2 – On Page SEO: Monday, 9/30 at 6 pm Pacific Week 3 – Off Page SEO: Wednesday, 10/9 at 2 pm Pacific Week 4 – Content Marketing: Sunday, 10/13 at 6 pm Pacific Week 5 – Metrics: Tuesday, 10/22 at 10 am Pacific |
SMM: Online Course in Social Media Marketing
Five weeks, beginning October 28, 2019 (no class the week of Thanksgiving). Click here for more information or to enroll.
Schedule of Live Courses. All times are PACIFIC times, so +1 for Mountain, +2 for Central, and +3 for Eastern Time Zones
The first HOUR is lecture w Q&A; that last 1/2 hour is just Q&A.
Class Meeting Schedule – Mark Your Calendar! Week 1 – Social Media Marketing & Content Marketing: Week 2 – Facebook: – Sunday, 11/3, 6-7:30 pm Week 3 – Twitter & Instagram: – Tuesday, 11/12, 3-3:30 pm Week 4 – LinkedIn: – Monday, 11/18, 12-1:30 pm Week 5 – Pinterest & YouTube: – Tuesday, 12/3 – 6-6:30 pm |