San Jose, California – April 28, 2020. The JM Internet Group, a leader in books and online learning on Google Ads (AdWords), Social Media Marketing, and SEO (Search Engine Optimization), is proud to announce its summer updates to its book list on search engine optimization. The company produces much-read lists of the best books on marketing, social media marketing, SEO, and even Google Ads. Continue reading
Category Archives: Blog
What is the Difference between Google Ads vs. Facebook Ads? Which is Better?
People often ask, what’s the difference between Google Ads vs. Facebook ads? Or, which is better: Google Ads vs. Facebook Ads? The two systems are radically different. So let’s go through them step-by-step. Which is better Google ads or Facebook Ads? Short answer: Google Ads are better. Long answer: “It Depends.” Continue reading
How to Do Keyword Research using PAAs (People Also Ask) for SEO
People often ask, how do I find the questions that my customers are asking for keyword research? (Ironic, isn’t it?) Well, one of the best tools is Google itself, namely it’s PAA (People Also Ask) feature. Let’s investigate. Continue reading
Google Ads Credits – Getting ‘Free Money’ from Google During COVID-19 / Coronavirus
Google, like many large businesses, is doing its part to help its customers stay afloat during the COVID-19 / Coronavirus Pandemic. Among its outreach efforts: Google Ads Credits. That is, ‘free’ money from Google for advertisers active since 2019. Let’s investigate! Continue reading
Brand Identity on Social Media: the Helpful Expert
Your brand needs an identity on social media, and it’s not BUY MY STUFF. That’s a nice concept, but it won’t work. Continue reading
The Local Pack for Desktop Searches: Yes, It Can Matter!
I recently attended “LocalU” virtually, and it was a great conference. If you’re a local business, or you’re “into” Local SEO, I highly recommend it. But… (there’s always a but). Continue reading
Using Advanced Google Searches and Start.me to Create Quick Links for Marketing
Google is the world’s most powerful search engine, but many people do not know secret “tips” to use its advanced search engines. As marketers, we often want to keep track of keywords that matter to our industry, our company, and our industry, especially in these trying times. Continue reading
Marketing in a Post-Coronavirus World
Coronavirus is spreading through our societies as an “idea,” as a “panic.” The disruption it’s inflicting on all of us is an “idea” — things like — don’t fly in airplanes, don’t get into cruise ships. Buy masks, toilet paper, stop going to restaurants, etc. Continue reading
SEO Audit and To-do List: What to do First, Second, Third
SEO is complex. The parts work together: On Page and Off Page, at the highest level; title tags and social media mentions at the micro level. It can be daunting to confront an SEO audit and then make a plan of attack for your search engine optimization project. Here are some quick thoughts about how to conduct an SEO audit and what to do first, second, third, etc. Continue reading
JM Internet Group Announces New 2020 Social Media Marketing Tutorial on YouTube
San Jose, California – September 30, 2019. The JM Internet Group, a leader in books and online learning on Google Ads (AdWords), Social Media Marketing, and SEO (Search Engine Optimization), is proud to announce a preview version of its 2020 Social Media Marketing tutorial on YouTube. Timed to coincide with the fall 2019 update to the popular Social Media Marketing Workbook, the video is an overview to how social media marketing works with pointers to zero cost tools available on the Internet. Continue reading