Your Home Page is the Queen Bee of your website for SEO, so you want to pay a lot of attention to how you deploy it.
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Tag Archives: SEO
Landing Pages for SEO and AdWords: C / E / A
The phrase “landing page” has a few different meanings, but in this video we’ll dive into effective Landing Pages for SEO. Along the way, we’ll also discuss landing page design from the perspective of AdWords. Continue reading
The Major META Tags for SEO – Title, Meta Description, and Keywords Tag
Page Tags communicate your keyword priorities to Google! In this video, we’ll look at three major “Meta” tags – the TITLE, META DESCRIPTION, and META KEYWORDS tags. Continue reading
How to (Easily) Measure Your Rank on Google
Don’t let anyone tell you otherwise: your rank on Google (and Bing) matters! Why? Because users rarely go beyond the first three or four results, and certainly nearly never go beyond page one for a keyword query. Continue reading
How to Gauge Competitive Level for SEO and AdWords
Everyone wants to win, and – in a certain sense – there are few prizes for seventh place. That said, how do you gauge the “competitive level” of keywords in SEO and in AdWords? Continue reading
From Keyword to Click to Conversion: The Importance of Free
Many marketing experts use this concept of the sales funnel. I hate that concept! It implies that people are basically stupid and passive, like marbles falling down a chute. Continue reading
A Little Keyword Theory: Educational vs. Transactional Keywords
Keywords drive SEO and AdWords. Users input keywords into Google, and even if they “talk” into their phone, Google parses their sentences to identify keywords and infer what they really want. Continue reading
How to Build a Keyword Worksheet for SEO
Your Keyword Worksheet is a fundamental blueprint for your SEO. Make sure that you build one, and that it becomes a ‘living document’ outlining your SEO strategy.
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Reverse Engineering a Few ‘Olympians’ of SEO
I like to think of SEO (Search Engine Optimization) as a competitive sport, like swimming. There’s a lot of hard work, strategy, and physical fitness that goes into being an Olympic swimmer like Michael Phelps, but we can ‘reverse engineer’ the steps taken by our competitors to succeed.
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JM Internet Announces Small Business SEO Tutorial on YouTube
San Jose, California – September 26, 2016. The JM Internet Group (https://www.jm-seo.org), a leading publisher of SEO books and provider of online SEO training, is pleased to announce its Fall, 2016, small business SEO tutorial has been published in video format to the popular social media site, YouTube. Continue reading
