People often ask, what’s the difference between Google Ads vs. Facebook ads? Or, which is better: Google Ads vs. Facebook Ads? The two systems are radically different. So let’s go through them step-by-step. Which is better Google ads or Facebook Ads? Short answer: Google Ads are better. Long answer: “It Depends.” Continue reading
Tag Archives: Google Ads
Google Ads Credits – Getting ‘Free Money’ from Google During COVID-19 / Coronavirus
Google, like many large businesses, is doing its part to help its customers stay afloat during the COVID-19 / Coronavirus Pandemic. Among its outreach efforts: Google Ads Credits. That is, ‘free’ money from Google for advertisers active since 2019. Let’s investigate! Continue reading
How do You Calculate CTR (Click Thru Rate)?
Many people ask, and a few are ashamed to ask, how do you calculate CTR or Click-thru Rate? Indeed, they wonder what is a Click Thru rate or even what is a “good” click thru rate. Let’s investigate. Continue reading
JM Internet Group Announces Spring Update to Google Ads Coupon Codes Amidst Strong Book Interest
San Jose, California – March 4, 2019. The JM Internet Group, a leader in books and online learning on Google Ads (AdWords), Social Media Marketing, and SEO (Search Engine Optimization), is proud to announce a Spring, 2019, update to the company’s resource list on Google Ads coupons. Interested persons should note that the new coupons allow advertisers to get started on Google advertising at a lower rate. Continue reading
How to Use Google Keyword Planner
The Google Keyword Planner is the preeminent keyword discovery tool for SEO, Google Ads (AdWords), and even Social Media Marketing (SMM). Continue reading
The Twinword Ideas Keyword Tool for SEO and AdWords Keyword Research
The Twinword Ideas keyword tool is one of my favorites for keyword research. Why? Well, first of all, it’s free. You can sign up for an account and do up to ten daily searches at zero cost. Continue reading
Are Google Ads Worth the Money? Yes, AdWords Is Worth It (but it Depends)
Whether Google ads are worth the money, or not, depends on two factors. Continue reading
How Does Google AdWords Work? In Three Steps
Google AdWords, of course, is Google’s advertising system. Here’s how it works in three steps. Continue reading
Best Books on Google Ads 2021 – A List of the Top Books on AdWords
Google Ads (formerly) AdWords can be your best friend or your worst enemy. To that end, reading books on Google AdWords is a good way to educate yourself. First, select a book from this list of books on online advertising. Second, read the book. Third, try to implement its recommendations. Continue reading