When you’re setting up your Facebook Page and/or working on your Facebook marketing strategy, you want to be able to identify interesting Pages and content on Facebook.
In this video, I’ll explain how search Facebook for Pages and content using Facebook’s internal search engine as well as the site: command on Google.
How to Search Facebook
I’ll assume you already have at least a Facebook Profile (as an individual) if not a Facebook Page, as a company as well as your keyword themes. Then,
Searching Facebook Directly
- Login to Facebook at https://www.facebook.com/.
- Enter a keyword or key phrase in the search box.
- Scroll to the very bottom and click on “See All Results for”
- Browse Pages, Groups, Apps, People, etc.
- Bookmark Pages of interest to you, and/or copy the URL’s down into a Google doc, Word doc, or Notepad. I recommend that you “like” the Pages of similar companies to yours or competitors, so as to keep tabs on them.
- Any Page that you have “liked” can be found on the left hand side of your Facebook newsfeed, under Pages feed, or click https://www.facebook.com/pages/feed.
Using Google to Search Facebook
You can also go to Google and use the site:facebook.com command to search for keywords. For example, here’s site:facebook.com “organic food” or site:facebook.com dentists Dallas. Remember “no space” between site: and the domain, so its site:facebook.com not site: facebook.com! Again, bookmark or copy / paste the URL’s of Pages you like.
Watch the Video
Watch ‘How to Search Facebook for Social Media Marketing (and Fun, Too!)‘ on YouTube!
