Top Ten Social Media Marketing Tools and Tips for 2018

As part of Stanford Continuing Studies, I will be teaching the Social Media Marketing Course, which begins on May 7, 2018.  The course is full, but you can joint the waitlist, or sign up to be alerted by me when it is next offered, here.Social Media Marketing Tools 2018

  • Video – watch the video on the top free tools.
  • Tools – check out the fun, amazing, and free tools for social media marketing.
  • Slides – download the presentation slides.

Video: Top Ten Social Media Marketing Tools and Tips for 2018

Watch it on Vimeo, here.

Tool Links

Here are the links to the tools mentioned in the free webinar:

  1. Know What They Like (And produce it)
    2. Pinterest URLs. (Replace the domain with your company domain or that of a competitor).
  2. Reverse Engineer the Competition (And be better)
    1. Google site: search (Replace the domain with the social media network and then a keyword or competitor name).
    2. Twitter advanced search.
  3. Be a Helpful Expert on Topic X (And make it look easy).
    1. Feedly.
    2. Google News.
  4. Make a Meme (And make it memorable).
    2. Pablo.
  5. Blog on Trending Topics (And craft headlines that hook)
    1. Portent Title Maker
  6. Share Systematically (And make it look magic).
    1. Hootsuite
    2. Buffer
  7. Be photogenic on Instagram (And easy to buy).
    1. Curalate Like2Buy and example.
    2. Olapic (Tap to shop) and example.
  8. Ask for reviews (And make it easy to do them).
    1. review URL generator and example of Mecca Coffee Company, Tulsa, OK 74105.
  9. Go native (And leverage the Valley’s self-promotion).
    1. Pulse on LinkedIn (examples) and help, here.
    2. Native Video on LinkedIn and Native Video on Facebook.
  10. Know What’s Trending (And have fun).
    1. What’s Trending.
    2. Popular on YouTube.



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About Jason McDonald

Jason McDonald is a top-rated San Francisco SEO Consultant. His consulting services include search engine optimization consulting, social media marketing consulting, and Google AdWords consulting. Jason's motto as a consultant is that he doesn't do SEO 'for you' but rather he does SEO 'with you.' That goes as well for his social media marketing consultant activities and Google AdWords consultant services. Besides serving clients in the San Francisco Bay Area, Jason consults with clients in Silicon Valley (San Jose), Oakland and other cities throughout the Bay Area. Beyond the Bay Area, Jason is available as an SEO consultant, Social Media Consultant, and as an expert witness in litigation involving social media marketing, search engine optimization and pay-per-click advertising.